Web Design for Home Services Contractors

Forget
Search.
Focus on
Conversion.

You've already earned the leads — the referrals, the reviews, your name getting searched. Your website just isn't closing them. We build the one that does.

A contractor leaning against a fence scrolling his phone while his crew works hard behind him

"You wouldn't let this guy anywhere near your jobsite.
So why does your website look like he built it?"

Your Site Was Built
to Rank.
That Game Is Over.

Getting found isn't about climbing the search rankings anymore — your Google Business Profile does that job now. The old #1 result sits buried under ads, the map pack, and an AI answer that settles it before anyone scrolls.

You're already winning where it counts: great work, fresh reviews, your name getting searched. The leak is the website itself — built to rank, not to close the people who already found you. So they look, they hesitate, and you lose them.

Dig Deeper
How the Game Changed in 2026

AI answers now settle most searches before the old #1 result is ever seen. A plain-English read on what actually shifted this year — and why your site's job is no longer to get found, but to close.

See the full breakdown  →
What a homeowner actually sees
roofer near me
Local Services Ads
Paid Ads
AD
AD
Map Pack
AI Answer
The Fold
#1 Organic Result
The spot everyone chased for a decade. Nobody scrolls here.
59%

of home-services leads still come from referrals — people sent straight to you, not strangers from search.

Source: Jobber, 2026 Home Service Trends Report
98%

of customers research online before they hire — on a job worth thousands, your site is the last thing they check before they call. Or don't.

Source: CallRail, 2026 Home Services Marketing Statistics

Read those two numbers together and the job changes. Your site isn't here to rank for strangers — it's here to close the people your reputation already sent. That's the whole game now.

See how we fix the leak  →

Built for
Your Trade.

View All Work  →

No client portfolio yet — so we built these. One concept site per trade, to the exact standard we'd build yours.

Is Your Site
Leaking Jobs?

Pull up your own site and hold it against the three things every converting site gets right:

01

Your reviews hit a visitor near the top of the page — not buried in the footer.

02

The copy talks to the customer about five times more than it talks about you.

03

It's written to convince a homeowner — not stuffed with keywords for Google.

Miss any one of those and you've got a leak — earned jobs slipping through while the site looks fine to you. Our own site passes the same check; that's the only reference that should matter until there are clients to call.

Four Steps.
No Surprises.

01
Discovery Call
A short call to see if we're a fit — both ways.
02
One-Hour Deep Dive
An hour that surfaces what makes your craft worth calling about.
03
We Build. You Approve.
One round of revisions free. It goes live on your word.
04
Free Reporting. Forever.
Rankings, traffic, and leads every month. No retainer.

Built to
Close.
Built to Last.

Every site is hand-coded for your trade, in your voice — to turn the people who already found you into booked jobs. Not a template. Not a page builder.

01
Custom 5–6 Page Website
Hand-coded line by line — fast, sharp, and nothing like the template down the street.
Included
02
Local Service-Area Landing Page
Goes after the next town over — the work you do every week but your map-pack ranking can't reach.
Included
03
The Site Is Yours. Forever.
You own the code and the domain the day it launches. $20/mo hosting, no lock-in.
You Own It
04
Monthly Performance Reporting
Free for the life of the relationship — rankings, traffic, and where your leads come from.
Always Free
■ Founding Rate — Limited Availability
$2,500 $5,000 standard

Custom site plus one landing page — same work as the standard rate. When the founding spots fill, this price is gone for good. No retainer, no lock-in.

Start Your Project See full pricing  →
Ready When You Are

Worst Case,
A Great Site.
Best Case,
Everything Changes.

You get a site that finally reflects the quality of your work. And the next time someone checks you out before they call — they book.